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KOTS

Your wardrobe, considered. Daily outfits and personal styling built around your real life.

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KOTS is a trading name of Mindlace Industries Ltd, registered in England & Wales (no. 13905733). Registered office: 124 City Road, London, EC1V 2NX.

© 2026 KOTS · Powered by Mindlace

For influencers

Monetise your audience on your own recurring revenue terms.

A sponsored post earns once and disappears. A KOTS collection is a complete wardrobe your followers live in — and it earns for as long as they wear it.

The old deal

A post

One fee, one brand’s brief, a shelf life of about forty-eight hours. Your audience taps through, the moment passes and you start again from zero.

The KOTS deal

A collection

A complete, shoppable wardrobe in your taste: the pieces, the outfits and the reasoning behind them. Your followers return to it every morning to get dressed — and you earn on your terms, at your price, for as long as it lives.

How the relationship works

We do the heavy lifting. You keep the taste — and the terms.

01

We build the proposal

Our stylists and wardrobe engine do the heavy lifting: product research, outfit building and a complete draft collection in your direction, ready for your eyes only.

02

You approve and steer

Approve it, mark up what feels off, swap pieces, sharpen the story. Nothing reaches your audience without your sign-off — it stays your taste, not ours.

03

You choose the price

You decide what your audience pays and how the collection is positioned. One straightforward split, agreed upfront before anything goes live.

04

You start earning

Followers buy into the collection and keep wearing it. We keep it alive — swapping sold-out pieces, refreshing availability — so it keeps earning without more work from you.

The split

One clear cut, agreed before you launch.

You set the price and keep the lion’s share. Our cut covers everything that keeps a collection alive: the styling work, product data, payments and upkeep. No exclusivity, no lock-in — your audience stays yours.

What you do

  • Bring your point of view and your audience
  • Approve or push back on each proposed collection
  • Set the price your followers pay
  • Share it the way you already share everything

What KOTS does

  • Product research across hundreds of retailers
  • Outfit building, styling logic and collection upkeep
  • Payments, hosting, product data and availability
  • Swapping sold-out pieces so collections never go stale
In the works

Work with your fans directly

Your audience won’t just buy the collection — they’ll shape it. Followers will be able to request occasions, get dressed from your collections for real moments in their lives and vote the next drop into existence. A direct styling relationship, at a scale one person never could manage alone.

In the works

Provenance, on show

Every collection will carry the reference photos it was built from — your actual looks, alongside the pieces they inspired. Your followers see exactly how we got from your photo to their wardrobe, so the collection is unmistakably yours.

Your look · 14 JunYour look · 2 JulYour look · 9 Jul→The collection

Illustrative

Bring your audience. Set your terms.

We’re onboarding a first group of influencers now. Tell us about your audience and your style, and we’ll come back with a proposed collection — the heavy lifting already done.

Start the conversation